● Now hiring · Full-time · Punjab, India
We’re looking for a Sales Executive who actually loves fitness.
Not a script-reader. Someone who understands training and nutrition, listens properly, and helps a nervous first-timer pick the plan that will genuinely change their life. If you’ve spent 2+ years in this world and still love it — this seat is yours.
18,000+
Lives Impacted
25+
Countries
15+
Years of experience
The role at a glance
Position
Sales Executive
Experience
2+ years
Domain
Fitness / Health / Wellness
Employment
Full-time
Location
Punjab, India
Reports to
Founder & CEO
Compensation
Competitive + incentives
Languages
Punjabi · Hindi · English
01 — The role
Job brief
What you’d actually be doing at Punjabi Fitness, in plain language.
Punjabi Fitness is an online coaching brand from Punjab, built for our people — real 1:1 coaching designed around your body, your food and your culture. 18,000+ Lives Impacted across 25+ countries, delivered by coaches, dietitians, and doctors who actually know the person they’re coaching.
As a Sales Executive, you own the journey from first enquiry to enrolment. You’ll speak with people who are nervous, sceptical, or have failed three times before — and you’ll help them choose the right program honestly. Not the most expensive one. The right one.
You’ll guide people across our three coaching paths — 1:1 Transformation for adults, Young Warrior for ages 7–18, and Quality Life for 40+ — and you’ll work inside our own AI-powered coaching CRM, so your pipeline, follow-ups and numbers are never guesswork.
You’ll sit close to the coaching team and to our founder, Amritpal Singh. What you hear on calls shapes our content, our offers and our programs.
If you can sell honestly, you will never run out of clients here.
Who you’ll be talking to
Every call is a different life stage.
- Adults chasing fat loss, muscle gain or reversing a medical condition.
- Parents of 7–18 year olds, worried about growth, height and habits.
- Families of 40+ clients who want independence, mobility and fewer medicines.
- NRI clients across 25+ countries, in their own time zones.
02 — Your work
Roles & responsibilities
What a strong week in this seat actually looks like.
01
Own enquiry to enrolment
Respond to inbound leads from Instagram, WhatsApp, ads and the website — fast, warm and in the client’s own language. Carry them from first message to confirmed enrolment.
02
Run honest consultation calls
Understand the goal, the medical history, the budget and the past attempts. Then recommend the program that genuinely fits — Transformation, Young Warrior or Quality Life.
03
Follow up on every single lead
No enquiry gets written off as “not worth it.” Every lead gets a structured follow-up sequence until there’s a clear yes or a clear no. Conversion rate is your headline number.
04
Handle objections with knowledge
Price, time, past failures, “will this work for my thyroid?” — answer with real fitness understanding, and loop in a senior coach the moment it turns clinical.
05
Keep the CRM spotless
Log every call, note and stage. Clean pipeline data is how we forecast, how we coach you, and how your incentives get calculated correctly.
06
Hand over to coaching seamlessly
Onboard the client, collect what the coach needs, and make day one feel as good as the sales call did. A sale that doesn’t stick doesn’t count.
07
Drive renewals & referrals
Stay in touch with existing clients, guide them toward longer plans, and turn finished transformations into referrals and stories worth telling.
08
Feed the brand back
You hear every objection before anyone else does. Share those patterns with marketing and coaching so our content, offers and programs keep getting sharper.
03 — The fit
Qualification & experience
We care far more about domain understanding and character than about a certificate.
Must have
Non-negotiables for this role.
- 2+ years of sales experience in fitness, health, nutrition, wellness, gym or supplements — the same world Punjabi Fitness lives in.
- Real fitness knowledge. Training, nutrition basics, fat loss vs. muscle gain, why a plan must be personalised. Clients can tell within two minutes.
- Genuine passion for the field. This isn’t a stopgap job — health is something you actually care about and ideally live.
- Fluent Punjabi and Hindi, comfortable in English. Our clients span India and 25+ countries.
- Proven closing ability over phone, WhatsApp and video calls — with numbers you can speak to.
- Honesty under target pressure. We never over-promise a result or oversell a package. Ever.
- Graduate in any discipline, comfortable with a CRM, WhatsApp Business and basic spreadsheets.
Good to have
Not required — but they’ll move you up the list.
- Certification in personal training, nutrition or dietetics (ACE, ISSA, K11, NASM or equivalent).
- Experience selling online coaching or subscription programs, not just gym memberships.
- Your own fitness journey — a transformation you’ve lived makes every call more credible.
- Exposure to NRI / diaspora clients and working across time zones.
- Comfort on camera for testimonials, lives or short-form content.
- Familiarity with lead automation, ManyChat or a modern sales CRM.
04 — The reason
Why Punjabi Fitness
An honest brand, a product that works, and a team building something much bigger than a gym.
An honest brand
We recommend only what we believe in and never shame anyone for where they’re starting. You’ll never be asked to oversell — which makes selling far easier.
A product that works
18,000+ Lives Impacted across 25+ countries. Real 1:1 coaching with real check-ins. When the product delivers, the referrals do half your job.
AI-forward systems
Our own coaching CRM and app, plus automation across WhatsApp and lead flow. You spend your day talking to people, not chasing spreadsheets.
Earn what you close
Competitive fixed pay plus performance incentives. Strong closers grow into senior sales and team-lead roles as we scale nationally.
Rooted in our culture
Bilingual, desi, warm. You’ll sell in the language you think in, to people who feel understood — not read a foreign script.
Build something bigger
We’re expanding from the body outward — into medical, mental and lifestyle wellness, kids’ health, and a growing family of partner coaching brands.
05 — What happens next
Our hiring process
Four steps. No ghosting — you’ll hear back either way.
1
Send your resume
Email us with a short note on why fitness matters to you.
2
Intro call
A 20-minute conversation about your experience and your numbers.
3
Mock consultation
Handle a real client scenario with our coaching and sales team.
4
Offer & onboarding
Meet the founder, agree terms, and start with a structured ramp-up.
Applications open
Ready to change lives for a living?
Send us your resume and a few lines about your fitness journey. If you’re the right fit, you’ll hear from us quickly.
Updated resume (PDF)
Years in fitness sales
Your best month’s numbers
Notice period
Punjabi Fitness is an equal-opportunity employer. We hire on knowledge, honesty and care for the client — nothing else.